The importance of Storytelling

Storytelling is a fundamental part of every great brand, business or institution. Every great brand or business has a story and that story connects to the emotions, the characters, the values of the people that live that product or business every day. Storytelling is always been a part of leadership. It is just now we’re…

Do Business Goals Undergo Transitions?

Transitions are a must. Any organization which fails to change with the changing environment fails to succeed. Does this mean the Business goals are also changing. The TRUTH is, YES! Why should business goals change ? There are changes that keep happening in all major fronts, and the key factors which FORCE change are: 1….

Doing it the Kaizen way

Change is inevitable, and it is important to keep improving with change. Kaizen refers to the philosophy of continuous improvement and change for the better. Kaizen used in the business sense refers to activities that continually improve all functions of an organization, and involves all employees from the CEO to the lowest line workers. The…