Online Video vs. Text


“If your customers use video in every facet of their life why are you using text to market to them?”

Have you ever asked yourself this question – how many times do you watch a video in your day-to-day life?

We go online to watch videos in all forms – news, sports, events, commercials, films and more. Even when we are at work, most of our communication happens through video ex Skype etc. The internet world has become a virtual platform where visual communications is becoming easier every day. We even download movies on to our computers and smart phones. We get our favorite entertainment content –not all of it but – a lot of it is on YouTube and a lot of it is obviously through shorter clips, video snaps, versus long form programming.

In fact, Google is putting more online video ads as part of their PPC management. We are going to see a lot of pre-click videos where you can watch a video of a customer which is essentially an ad of what someone does before clicking on a site.

The point is, if all of this is surrounding us, then why market using text. If video is involved in every aspect of our lives, then sooner or later we would not respond if we are “marketed to” using text.

At Small Business Pool we create professional online video campaign coupled with social media marketing. We help you visualize your objective into a professional online video with quality content and creative visual treatment, which will give you the required edge in the market.

A professional online video campaign coupled with social media marketing results in far greater potential than videos posted without a marketing effort behind them.

We do: Corporate Videos, Video Resumes, Training Videos, Event Videos, Commercials & Viral Marketing Videos.

Small Business Pool – Video Production Services from Small Business Pool on Vimeo.

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6 comments

  1. I concur with you completely. Most people are usually in a hurry while online. Furthermore, most materials contain alot of text that becomes boring to such people. The way to go now is the video way especially for small upcoming businesses.

    Thanks.

  2. Agreed. Videos are a very effective tool for reaching your audience

  3. Very nice post. I just stumbled upon your blog and wanted
    to say that I’ve truly enjoyed surfing around your blog posts. In any case I will be subscribing to your rss feed and I hope you write again very soon!

  4. Aw, this was a really good post. Finding the time
    and actual effort to generate a very good article… but what can I say… I hesitate a whole lot and don’t seem to get anything done.

  5. Good post however I was wondering if you could write a litte more on this topic?
    I’d be very thankful if you could elaborate a little bit more. Thank you!

  6. Very good info. Lucky me I discovered your blog by chance (stumbleupon).
    I have bookmarked it for later!

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